Mailjet blog

Email best practices

Everything you need to start building connections that matter.

Hermes in London

Email press review #5: 4 posts to read this week!

Stay up to date about email with our press review. Here are the posts we’ve picked especially...

Read more

Hermes sitting on books while reading

Email press review #4: 4 posts to read this week!

Stay up to date about email with our press review. Here are the posts we’ve picked especially...

Read more

Hermes and Hera painting

Transactional email: The opportunity to generate additional sales

By its nature, a transactional email is an expected event. This anticipation creates an important level of attention on the part of the consumer, an...

Read more

Hermes typing on PC

15 tips for optimizing your transactional emails

Recently, I received an email in my inbox from ...noreply“ with the subject ...Email confirmation of receipt of your message.“ If...

Read more

Hermes and a Goddess deliver mail in front of a green and orange house

The dos and don’ts of setting up an SMTP server

While setting up an SMTP server, certain dos and don'ts have to be kept in mind – otherwise, the transfer of mail may not take place properly...

Read more

Confused god with magnifying glass and blue background

What is an SMTP server?

SMTP stands for “Simple Mail Transfer Protocol." Let’s just hope that “simple” is still the case after reading the article!...

Read more

Hermes paints a Goddess over yellow and blue

Gmail images displayed by default: What's the impact for our customers?

A few days ago, some observers noted that Gmail was now caching all images contained within emails...

Read more

God wondering next to laptop and paper airplane

How to choose an SMTP server

With email being older than the World Wide Web itself, it comes to no surprise that there is a plethora of SMTP server implementations out there...

Read more

Hermes and Hera hanging out in the office.

Email press review #2

Stay up to date about email with our press review. Here are the posts we’ve picked up...

Read more

Hermes points at an envelope next to a Goddess

Email press review #1

Sharing is caring! We are launching our press review to share the “email links” that we really love. Keep an eye on our email press review to stay up to date with the email news...

Read more

Hermes is coding

Flight School Friday: Do you know your APIs?

A few weeks back, we published our first quiz, “What’s Your Email Marketing IQ?”. Our readers...

Read more

Hermes sitting on letters, Hera talking in megaphone

Creating a successful email newsletter campaign in 5 steps

Perhaps you’ve been thinking about starting your first email newsletter campaign but don’t...

Read more

Email icon

Keep me posted! Get our news and tips every week.

Send me the newsletter. I expressly agree to receive the newsletter and know that I can easily unsubscribe at any time.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Hermes and a Goddess chill on some stats in front of stationery

Flight School Friday: Email marketing KPIs you should be measuring

Ask us what of the biggest trend in email marketing is, and we probably won’t name a piece of...

Read more

Hermes hiding behind Hera from three headed dogs

Flight School Friday: CASL 101

If you’re using email to communicate with your customers, you might have already heard about...

Read more

Hermes on moto delivering letters

A win-win situation

This past week, we came across a great triggered email from Squarespace; sent to users a day...

Read more

Hermes sitting on a green sofa with laptop

4 tips on optimizing your newsletters for mobile

In an increasingly mobile world, people are relying more and more on this third screen to...

Read more

Hermes and two other gods sorting out figures in an office

5 psychological principles for engaging emails that get opened

Welcome to another edition of Flight School Friday! And today’s topic is email engagement...

Read more

Hermes wonders about emails

What's your email IQ?

Send email campaigns on a regular basis? Do you casually use terms like CAN-SPAM, SPF and...

Read more

Hermes and a Goddess seem to be organizing a trip

5 email apps to supercharge your productivity

At Mailjet, we’re focused on helping create and deliver compelling emails that break through...

Read more

Gods putting things together in front a yellow door

Flight School Friday: Emails vs. social, the war that won't happen

With the rise of social networks in the latter half of the 21st century, many experts have come...

Read more

It's never been easier to build connected experiences. Start sending with Mailjet today.Get started on your path
CTA icon