Email personalization with a human touch
You know that warm feeling when local shop owners know you by name and remember your order? Give your customers that feeling, digitally. In our Email Editor, easily personalize email templates to show your customers just how special they are. Build trust, engagement, and relevance with each send. Drop in personal elements with just a few clicks.
Add a human touch for better engagement
Marketing is all about making each customer feel special, so improve your email campaigns with a human touch. Personalize your email based on your contact’s properties, from how it looks in your recipient’s inbox to the content they read. You can also easily add dynamic content that will only be displayed to a segment of your list.
Customize email subject lines
Addressing customers by first name in the subject line has shown to improve open rates. Stand out in the inbox by piquing curiosity, making it impossible for your customer not to click.
Segment by behavior
Personalization fields such as first name, city, and favorite product can be used to build segments. Breaking your contact list into smaller groups, or segments, allows you to send the right content to the right customer. Track how customers with similar behaviors and preferences engage with your content.