A/B testing that allows you to understand your audience.

Data-driven emails

Test your messages, implement what really converts

Remove the guesswork from your email marketing campaigns and understand what content truly resonates with your customers. A/B test 10 different versions of your email simultaneously. Send the winning email to increase engagement and improve your conversion rates. 

Over 40,000 companies are building great apps and email programs with Mailjet.

With Mailjet's template testing, knowledge is power.

Challenge assumptions

Optimize every email

Understand your target audience even better than you do now. Determine the elements of your campaign that you would like to test that will give you greater insight about your customers – subject lines, images, content, headers, call-to-action buttons, and more.

Choose the winner

Define your own testing criteria

Determine what success means for your business. Set the testing criteria of your campaign and pick subsets of your customer list to test up to 10 versions of your email campaign. Use the results to tell you which elements resonate and will generate the highest engagement from the rest of your list. Automatically send the winning email campaign to all your customers, confident that you did your due diligence. 

An A/B test sample size.
Mailjet's email editor improves your campaigns over time.

Knowledge is power

Improve your campaigns over time

Keep gathering new data to evolve your marketing strategy. Build in a testing period to your email campaign launch schedule so that you can send your customers the most engaging messages each time. Plan your tests, optimize, and hit your target metrics and conversion rates. 

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Create beautiful, responsive emails in minutes.

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