Email Best Practices
Flight School Friday: Do you know your APIs?
Think you know your APIs? Put your knowledge to the test with our API quiz!
A few weeks back, we published our first quiz, "What's Your Email Marketing IQ?".
Our readers had so much fun with this test that we thought it was time to test some more technical knowledge. In this second quiz, put your API knowledge to the test and let us know which topics you'd like us to help you brush up on in future Flight School Fridays!
[ Posted Fri, 18 Jul 2014 15:56:00 ]
What is an SMTP relay and why do we use it?
Emailing is hard. It might look easy at first – just write something smart, press 'Send' and wait, right? But mastering the ins and outs of emailing is not that simple. The world of email is full of complicated words like email deliverability or relay servers, confusing acronyms...
What’s the best time to send your email newsletter?
If you're an email marketer sending marketing emails to customers, you’ve probably already asked yourself this: What’s the best time to send my newsletter? The time you schedule your emails determines how high your open rates and click-through rates (CTR) will be...
How to create an email list signup form
Your email list signup form is the foundation for everything you do as an email marketer. Without a carefully collated and well-maintained email list, it doesn't matter how sophisticated your email campaigns are. If you are not targeting the right people (or...
Marketing calendar 2024: Dates you shouldn’t miss this year
We finally got through 2023 (phew!) and Q1 is just around the corner. It’s time for you to start scribbling down your New Year’s Resolutions to make sure we start the year with a bang. If you’ve found your way here, we’re guessing that’s because creating a winning...