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Email best practices

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Email best practices

3 min

3 ways you can re-engage your customers through email content

The first few months of the year are usually considered a bit of a depressing time. It’s dark,...

Email best practices

2 min

In 2015, email marketers resolve to...

A few weeks ago, we asked some of you what you’d like to change or improve in email sending...

Email best practices

3 min

Email experts sound off on their predictions for 2015

This past year, we saw the inbox repackaged and introduced to the 4th screen, with technology...

Email best practices

1 min

2015 email marketing practices and outlook

2014 was a big year for us, we ran an education program on how to cut through the heavily...

Email best practices

3 min

7 must know tips when switching email service providers

There are various reasons companies make the jump to a new service provider, whether it be a growing contact list, new budget or need for new features, but ultimately the switch is a good opportunity to re-evaluate current sending processes and improve deliverability...

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Email best practices

3 min

Use the psychology of reward this holiday season

Ever read about classical conditioning? You know, that experiment made famous by Ivan...

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Email best practices

1 min

In with the new, out with the old: 2015 resolutions

With just a few days left in 2014, have you started setting your New Years resolutions? No...

Email best practices

2 min

Flight School Fridays: Take your email to the butchers (HTML)

How to prevent your emails from getting clipped by Gmail...

Email best practices

3 min

5 ways email can help your business take flight

When first starting a business, it can often feel like you’re being pulled in ten different...

Email best practices

2 min

Redefining your email goals this holiday season

We’re officially well into the month of December. Have you been watching the clock count...

Email best practices

6 min

Email hacks for team productivity

Email hurts productivity. Email traps knowledge. Email demands time. Email wasn’t designed...

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Email best practices

1 min

Your ultimate holiday email sending checklist

We’ve been getting you pumped and ready with our holiday series for the past two months...

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Email best practices

3 min

Why you should let your inner email beauty shine

We’re just about a week from December, what some would consider the official start of the...

Email best practices

3 min

Animated content: Your emails come to life for the holidays

Check out our latest blog post to see how and why emails with animated content can generate 20% more clicks and ones without!...

Email best practices

2 min

When a picture doesn’t speak a thousand words, ALT text can

Research shows that 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text...

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Email best practices

4 min

Responsive design: How to make your holiday emails fit down every chimney

Learn the importance of responsive design for email templates and how to create one to make sure it fits beautifully on all kinds of devices...

Email best practices

3 min

Common email mistakes that will haunt most professionals

Navigating your email campaigns into your customer’s inbox can be a scary process. Broken links, wrong subject lines, using spam words – these spooky mistakes...