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Email best practices

Everything you need to start building connections that matter.

Hermes sitting on a bench with a laptop

Email best practices

16 min

The power and limitations of using ChatGPT for email marketing

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Hermes and Hera writing a letter

Email best practices

10 min

8 essential email marketing KPIs and how to track them

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A god and a goddess with puzzle pieces

Email best practices

21 min

How to build your email list: The ultimate guide

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Gods with glasses and woodframe whiteboard

Email best practices

6 min

Email marketing in 2023: Key takeaways from the Inbox Insights survey

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Hermes and a Goddess sort out figures in front of a painter

Email best practices

6 min

Responsive emails: Five things to avoid when writing them

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Hermes and Artemisa paint some tags

Email best practices

8 min

Strategies to optimize ecommerce email marketing campaigns

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Hermes paints a Goddess on top of pink and blue

Email best practices

8 min

Optimize your transactional email design

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Hermes and Hera with mailbox

Email best practices

10 min

Create your email signature in four easy steps

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Hermes is painting on canvas

Email best practices

4 min

Effectively use newsletter graphics with these 6 tips

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Hermes and a goddess painting in front of a grafitti wall

Email best practices

5 min

The many uses and benefits of email templates explained

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Hermes in front of some newsletter boxes with a letter

Email best practices

5 min

Here’s how to write the best newsletter introductions

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Illustration of two Greek goddesses in front of a newspaper stand

Email best practices

7 min

All you need to know about newsletter subject lines

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Hermes and a goddess in an artist loft

Email best practices

6 min

4 ways to design a newsletter that people will actually read

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Hermes sitting in a cafe with his laptop.

Email best practices

10 min

The ultimate guide to high-converting email copywriting

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Hermes is writing next to a laptop

Email best practices

20 min

How to plan an effective newsletter strategy to achieve your marketing goals

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Hermes and a Goddess unpack shapes in a meeting room

Email best practices

9 min

The most creative ideas for New Year’s email campaigns

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Gods using tools on stack of books

Email best practices

11 min

What is a webhook and why do you need it?

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Hermes draws an arrow next to a lamp

Email best practices

10 min

How email segmentation can increase your conversion rate

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Hermes on a rocket flying over a New Year’s celebration with fireworks

Email best practices

11 min

Email marketing trends for 2023

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Hermes painting Hera posing

Email best practices

6 min

Create the best transactional email with these tips

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Hermes sends an email from a laptop on a sofa

Email best practices

5 min

5 trusted principles for growth through receipt emails

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Hermes holds huge magnet

Email best practices

9 min

How to create content when you’re feeling lazy

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A god holding a mail in front of a cell phone

Email best practices

6 min

How transactional emails affect customer engagement levels

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Hermes and Hera in front of the showroom

Email best practices

5 min

What’s a sustainable alternative to paper receipts?

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