Author
Josie Scotchmer
Josie Scotchmer was the UK Marketing Manager at Sinch Mailjet. She's a seasoned marketer with a many years of experience in email marketing strategies. She writes about tips and best practices to help senders make the most of their email programs.
Latest stories by Josie Scotchmer
Email: The Trends To Come In 2018
What email trends do we have in store for 2018? And how different will the world of email be during the next 12 months? Let's find out... Go...
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How transactional email problems impact customer loyalty: A research report
How Transactional Email Problems Impact Customer Loyalty...
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The myths of switching email service provider
Let’s take a look at the most common myths of switching email service provider and show you that the grass can be greener with Mailjet...
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Infographic: Mailjet celebrates World Emoji Day
Back in 2015, we decided to practice what we preach (or since we’re French… drink our own...
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General election UK: A Mailjet scorecard
Our analysis of the direct marketing efforts of political parties exposes how campaign teams are failing to engage voters...
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GDPR - right side of automation: A research report
The European General Data Protection Regulation (GDPR) will come into effect on May 25th,...
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What makes Mailjet a secure email solution?
In the age of big data, email plays a key role in the day-to-day management of any business,...
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Power your customer experience with email: A Mailjet webinar
Email enables you to have a one-to-one dialogue with each of your customers, at scale. From...
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Email innovations for the next 5 years: A research report
In March 2017, Mailjet commissioned a new piece of research to understand the views of...
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Latest US data protection news: What does it mean for you?
Here we are again. Every once in a while, data protection makes the headlines, creating a ripple of panic in the marketing...
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Infographic: Curiosity killed the marketer (and their subject lines)
Mailjet infographic shows, test centre reveals hesitance among UK consumers around confidential content compared to other European audiences.
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Are marketers forgetting younger generations act differently?
This post was first published on Voxburner, in the run up to their YMS event in London. YMS is...
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