Josie Scotchmer


Josie Scotchmer

Josie Scotchmer was the UK Marketing Manager at Sinch Mailjet. She's a seasoned marketer with a many years of experience in email marketing strategies. She writes about tips and best practices to help senders make the most of their email programs.

Latest stories by Josie Scotchmer

Hermes and two other Gods celebrate with fireworks

Email: The Trends To Come In 2018

What email trends do we have in store for 2018? And how different will the world of email be during the next 12 months? Let's find out... Go...

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Hermes presents stats to two Goddesses

How transactional email problems impact customer loyalty: A research report

How Transactional Email Problems Impact Customer Loyalty...

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Hermes is delivering letters to a Goddess in the street

The myths of switching email service provider

Let’s take a look at the most common myths of switching email service provider and show you that the grass can be greener with Mailjet...

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Hermes and another goddess choose emoticons

Infographic: Mailjet celebrates World Emoji Day

Back in 2015, we decided to practice what we preach (or since we’re French… drink our own...

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Hermes reads while a Goddess delivers justice on some books

General election UK: A Mailjet scorecard

Our analysis of the direct marketing efforts of political parties exposes how campaign teams are failing to engage voters...

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Hermes reading a book while Hera judges.

GDPR - right side of automation: A research report

The European General Data Protection Regulation (GDPR) will come into effect on May 25th,...

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Hermes and a God hang from a cable in front of some locks

What makes Mailjet a secure email solution?

In the age of big data, email plays a key role in the day-to-day management of any business,...

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Three Gods hang up some spheres

Power your customer experience with email: A Mailjet webinar

Email enables you to have a one-to-one dialogue with each of your customers, at scale. From...

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Hermes and Zeus have a chat next to a laptop

Email innovations for the next 5 years: A research report

In March 2017, Mailjet commissioned a new piece of research to understand the views of...

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Latest US data protection news: What does it mean for you?

Here we are again. Every once in a while, data protection makes the headlines, creating a ripple of panic in the marketing...

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Hermes and a Goddess look at a screen

Infographic: Curiosity killed the marketer (and their subject lines)

Mailjet infographic shows, test centre reveals hesitance among UK consumers around confidential content compared to other European audiences.

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Goddesses chatting, Hermes Holding a dog

Are marketers forgetting younger generations act differently?

This post was first published on Voxburner, in the run up to their YMS event in London. YMS is...

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