Email marketing terms

Stay current and expand your digital marketing knowledge with our list of common email marketing terms.


MJML, or Mailjet Markup Language, is an open-source method for coding responsive emails. With its easy-to-understand syntax, MJML makes it easy to code emails that appear on any type of device, whether a laptop, tablet, or phone. This allows email marketers to rest assured that recipients are loading and viewing the marketing messages without obstacles.

Email marketing professionals simplify the process of creating MJML templates with an MJML editor, which houses a drag-and-drop interface, enabling marketers to design responsive templates without learning complex software.

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