Mailjet Blog


Everything you need to start building connections that matter.

Hermes and a Goddess unpack shapes in a meeting room

Lead nurturing: All you need to know about closing leads

Many of us know the Glengarry Glen Ross line about sales: “The ABCs of leads—always be closing.” Unfortunately, closing a lead generally...

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Hermes presents stats to Zeus

Understanding inbound marketing

Imagine that you’re trying to pick a movie to watch. You look up “best fantasy films” online and see a movie about a “chamber of secrets”...

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Hermes and Hera next to mobile screen

Creating a strong video marketing strategy

Video marketing is one of the most powerful ways to connect to customers online. Especially...

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Omnichannel marketing: How to enhance your strategy with email marketing

Let’s do a quick activity. Try to remember all the times you’ve used the internet today. Every...

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2018’s best podcast episodes for email marketers

In an age of tweets, memes and fast fact overload, there’s something refreshing about...

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Hermes and two goddesses hang up some spheres in front of a mug

Top 5 online collaboration tools for teams

One of the exciting parts about Mailjet is the fact that everyday we get to work with colleagues all around the world, from Ho Chi Minh, to...

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The state of collaboration in the workplace

Marketing teams have undergone significant changes in recent years. 82% of marketers have...

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How email can make up for declining organic Facebook reach

If you’re like 55% of marketers, you have seen a significant decrease in your Facebook page’s engagement...

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3 ways transactional SMS will take your email even further

Ding ding, you received an SMS. How long did it take you to open it? If you’re like 90% of the world, you probably read the message within...

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Hermes writing in front of mobile screen

How to use Facebook Messenger chatbots to boost your marketing efforts

Many marketers view chatbots as an alternative to email, with some even proclaiming chatbots as the “death of email.”...

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Are marketers forgetting younger generations act differently?

This post was first published on Voxburner, in the run up to their YMS event in London. YMS is...

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Tackling ‘The Coding Gap’, one integration at a time...

In December, we gave you the Christmas present you were all dying to receive… we integrated...

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Hermes and a Goddess analyse stats on a screen

Addressing the Coding Gap: A research report

In January 2017, Mailjet commissioned a new piece of research to understand the ‘Coding...

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Hermes and two goddesses hang up some spheres in front of books

Mailjet’s best marketing moments of 2016

Let’s face it: 2016 has definitely been one for the history books. The unexpected has become...

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Hermes presents stats to Zeus

Marketing to the over 55s: A research report

In September 2016, Mailjet commissioned a new piece of research to understand how...

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Hermes and a Goddess shake hands next to a one way sign

Consumers reveal how brands are missing the communication mark: A research report

In July 2016, Mailjet commissioned a new piece of research to understand how consumers in...

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Infographic: How to maintain customer engagement over the summer

It’s that time of the year again: offices are emptier than a hermit’s address book, while beaches...

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Hermes and Hera next to mobile screen

7 tips for integrating social media and email marketing

Email marketing and social media marketing are not far apart in the spectrum of digital...

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Hermes, a Goddess and a rocket over paper

5 moment marketing tips before take-off

They say content is king and we’re not denying that, but we believe that there’s one ace that...

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Hermes is catching flying mail

Stop playing hard-to-get with Facebook Lead Ads

So, your newsletter subscription form is embedded on your website. Which essentially means that...

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Hermes is running in front of a field of clovers

Saint Patrick's Day

Every year on March 17th, thousands of people take to the streets donned in their finest green...

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Hermes and a God are trying to plug a tablet in

#MJChat Twitter Chat recap

We recently chatted with Joshua Davidson, Ahna Hendrix, Nat Eliason and Anthony...

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How to use social media to grow your email list [Twitter chat]

With the new year comes New Year’s Resolutions, and one of our resolutions is to do an even...

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Hermes is running behind a turkey

Gamifying your holiday content calendar planning

While cleaning the other day, I dusted off an old original Game Boy and lo and behold, what did I come across? Tetris. For memory’s sake...

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