Team Trump wins campaign email battle as Clinton misses her mark

Email marketing psychology: 8 hacks for effective campaigns

We often use shortcuts to make our decisions. Many times, we rely on our emotions while making decisions because it’s not always possible to sit and logically think out every small choice we make in a day. For instance, when going through your inbox, you read only...

6 stats that show how email marketing can supercharge your business

Have you ever heard someone claim email marketing is dead? What about the claim that it would slowly decline as social and digital communication channels took hold? This prediction has proved to be wide of the mark, with email marketing continuing to thrive...

Designing the perfect newsletter for marketing

Sometimes a tried-and-true method can be more successful than an innovative one, and this principle applies to newsletter marketing. Working in ecommerce and digital marketing...