Back to main menu

Glossary

Email marketing terms

Stay current and expand your digital marketing knowledge with our list of common email marketing terms.

No result

Integrated marketing

Integrated marketing seeks to merge a company’s promotions and ads across multiple channels so customers can easily identify a brand through consistent messaging.

An integrated marketing campaign can also save companies money by concentrating on a specific message across all channels. They can revamp the message through the use of consistent colors, graphics, and themes to create a memorable presence.

Previous term

Inbox