
Author
Mylène Blin
Content Marketer
Latest stories by Mylène Blin

Opt-in is for life, not just for Christmas
The Holiday season is the time to grow your email lists. Email opt-in is the key to do it right -follow our tips to convert your contacts for life...
Read more

How to reactivate your contact list after the summer
Wait – what just happened?
Read more

Content engagement: Finding your inner email voice
It’s summertime, and you might be spending it away from civilization, doing yoga in a remote ashram in Southern Sri Lanka and trying to...
Read more

Privacy shield: A new episode in the “email marketing & EU data protection” series
Safe Harbour and its new version Privacy Shield are again making the headlines...
Read more

Infographic: How to maintain customer engagement over the summer
It’s that time of the year again: offices are emptier than a hermit’s address book, while beaches...
Read more

How to use email for your brand storytelling
Really powerful marketing ideas are all born from simple psychological principles...
Read more

Infographic: Strengthen your customer relationship with email automation
Over the years, we have seen email go from a way to send family members pictures to a way for businesses to increase their sales and...
Read more