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Email best practices

Everything you need to start building connections that matter.

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How to grow an organic email list using social media

Social media networks have become almost like a third arm to us, we’ve integrated them into our...

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Content engagement: Finding your inner email voice

It’s summertime, and you might be spending it away from civilization, doing yoga in a remote ashram in Southern Sri Lanka and trying to...

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Giving your users a (summer) break: How to get your email marketing strategy right

Summer has officially made an appearance, so you might be thinking it’s a good idea to alter your...

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Privacy shield: A new episode in the “email marketing & EU data protection” series

Safe Harbour and its new version Privacy Shield are again making the headlines...

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Gotta catch ‘em(ail) all: Email vs. Pokémon GO

Unless you've been living under a rock, it's impossible to have missed it. During the last two weeks, you've had the opportunity...

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Why you should use UTM tagging on your campaigns

Whatever the goals of your email strategy (whether it be to gain more brand exposure, generate more...

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Conquer email automation with Software Advice's marketing research

At Mailjet, we always like to be ahead of the game when it comes to email marketing. If there’s...

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What does Brexit mean for UK marketers?

Brexit has become this summer’s trending topic. Move aside, Euro 2016 and Rio Olympics, Brexit has managed to send the whole of Europe into turmoil...

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4 things to remember when creating your email marketing strategy

Email is a thriving force in the world and has become a popular choice for many marketing...

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How to use email for your brand storytelling

Really powerful marketing ideas are all born from simple psychological principles...

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The state of email marketing automation in UK SMBs: A research report

Mailjet commissioned a new piece of research in April 2016 to understand how UK SMBs view...

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When “standard” responsiveness won’t be enough: Email design and wearables

Most tech experts will tell you that: wearable technology is the next big trend. Earlier this year,...

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Email design tips for a successful business email marketing strategy

These creative design tips put together by the design platform 99designs assist businesses and startups of any size to enhance marketing...

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8 do’s and don’ts of email marketing automation

Listen, the facts speak for themselves when it comes to email; it’s here to stay and it’s only...

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May the 4th be with you: Emailing and the Star Wars universe

Even though the action of the Star Wars movies and the Expanded Universe is supposed to happen...

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Infographic: Strengthen your customer relationship with email automation

Over the years, we have seen email go from a way to send family members pictures to a way for businesses to increase their sales and...

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5 core principles of receipt email growth hacks

You go to an online store. You purchase something. You checkout. And voila. The transaction...

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7 marketing ideas with transactional emails

Transactional emails, they sound like something you receive after a purchase is made. And that’s...

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Privacy Shield: Not quite there yet

The Article 29 Data Protection Working Party, a panel of EU privacy watchdogs, met on 12th...

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How to lower your churn rate with email automation

Churn rate, or attrition rate, is a marketing concept measuring the average customer life time or...

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How to turn your order confirmation email into a sales machine

A recent study showed that 38% of marketers are missing out on revenue via transactional...

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Is Privacy Shield the future in Europe?

Since the European Court of Justice decided in October 2015 to rule out Safe Harbor, the EU...

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What should a good responsive email look like?

Creating a proper responsive email can be a hard task. We dissected one of our favorite responsive emails and highlighted the points you want to address...

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Feburary #MJChat recap

We recently chatted with Albert Qian, the founder of Albert’s List during our monthly #MJChat....

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