Mailjet blog
Email best practices
Everything you need to start building connections that matter.

GDPR journal: Privacy matters. Really.
As our resident legal expert here at Mailjet, I set aside at least a full day each week to take care of our...
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GDPR journal: On the GDPR track, our compliance roadmap
As our resident legal expert here at Mailjet, I set aside at least a full day each week to take care of our data privacy issues...
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How transactional email problems impact customer loyalty: A research report
How Transactional Email Problems Impact Customer Loyalty...
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GDPR journal: What I’ve learned since becoming a Data Protection Officer
I’m Darine Fayed, (Head of Legal @Mailjet, attorney practicing for more than 14 years) and I write...
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The myths of switching email service provider
Let’s take a look at the most common myths of switching email service provider and show you that the grass can be greener with Mailjet...
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Infographic: Mailjet celebrates World Emoji Day
Back in 2015, we decided to practice what we preach (or since we’re French… drink our own...
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How to improve the design of transactional email templates
Transactional emails are great to convince a user to take a specific action, but if they aren’t awesomely designed, you may miss the chance...
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4 compelling stats that prove email marketing is alive
Have you heard the one about email marketing? You know, the school of thought which...
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Infographic: Rich media in email marketing
Rich media like images, GIF, cinemagraph and video add that special element of surprise to keep subscribers engaged. Discover all you need to know about it...
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General election UK: A Mailjet scorecard
Our analysis of the direct marketing efforts of political parties exposes how campaign teams are failing to engage voters...
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GDPR - right side of automation: A research report
The European General Data Protection Regulation (GDPR) will come into effect on May 25th,...
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Power your customer experience with email: A Mailjet webinar
Email enables you to have a one-to-one dialogue with each of your customers, at scale. From...
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Must-have lifecycle email campaigns for the sport industry
Email marketing is becoming more and more important across all industries due to increasing digitalization and the change of customer behavior...
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How to use your customer lifecycle to target and automate emails
List segmentation is a fundamental and crucial process that determines the success rate of any email campaign. And personalization takes...
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From 0-32K in one year: How Loïc Le Meur growth hacks email
Growing a valuable email list with high ROI is a patient process. But, let’s be honest, most of us...
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5 psychological hacks to make your email marketing more effective
We, people, often use shortcuts to make our decisions. Many times, we rely on how we ‘feel’...
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Email innovations for the next 5 years: A research report
In March 2017, Mailjet commissioned a new piece of research to understand the views of...
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Latest US data protection news: What does it mean for you?
Here we are again. Every once in a while, data protection makes the headlines, creating a ripple of panic in the marketing...
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Infographic: Curiosity killed the marketer (and their subject lines)
Mailjet infographic shows, test centre reveals hesitance among UK consumers around confidential content compared to other European audiences.
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7 steps to turn email subscribers into paying customers
We all know the money is in the email list. But believe it or not, most marketers do a very bad...
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From 0-32K in one year: Loïc Le Meur’s entrepreneurial email journey Pt. 1
If you follow the Mailjet blog regularly, you’re probably well aware of the importance of building...
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Stocksy United's 7 tips for crafting standout marketing emails
We know mastering the art of crafting visually powerful emails can sometimes be a daunting...
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How to test your email campaigns for different KPIs
In our almighty A/B Testing Beginner’s Guide for Email Marketing, we told you that knowing...
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Empower the secret weapons of email with A/B testing
In the crazy world of marketing, we are bombarded by buzzwords on a daily basis. Whether it be our long-term favorite...
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