Mailjet blog

Email best practices

Everything you need to start building connections that matter.

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GDPR journal: Privacy matters. Really.

As our resident legal expert here at Mailjet, I set aside at least a full day each week to take care of our...

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GDPR journal: On the GDPR track, our compliance roadmap

As our resident legal expert here at Mailjet, I set aside at least a full day each week to take care of our data privacy issues...

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GDPR journal: What I’ve learned since becoming a Data Protection Officer

I’m Darine Fayed, (Head of Legal @Mailjet, attorney practicing for more than 14 years) and I write...

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The myths of switching email service provider

Let’s take a look at the most common myths of switching email service provider and show you that the grass can be greener with Mailjet...

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Infographic: Mailjet celebrates World Emoji Day

Back in 2015, we decided to practice what we preach (or since we’re French… drink our own...

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How to improve the design of transactional email templates

Transactional emails are great to convince a user to take a specific action, but if they aren’t awesomely designed, you may miss the chance...

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4 compelling stats that prove email marketing is alive

Have you heard the one about email marketing? You know, the school of thought which...

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Infographic: Rich media in email marketing

Rich media like images, GIF, cinemagraph and video add that special element of surprise to keep subscribers engaged. Discover all you need to know about it...

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General election UK: A Mailjet scorecard

Our analysis of the direct marketing efforts of political parties exposes how campaign teams are failing to engage voters...

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GDPR - right side of automation: A research report

The European General Data Protection Regulation (GDPR) will come into effect on May 25th,...

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Power your customer experience with email: A Mailjet webinar

Email enables you to have a one-to-one dialogue with each of your customers, at scale. From...

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Must-have lifecycle email campaigns for the sport industry

Email marketing is becoming more and more important across all industries due to increasing digitalization and the change of customer behavior...

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How to use your customer lifecycle to target and automate emails

List segmentation is a fundamental and crucial process that determines the success rate of any email campaign. And personalization takes...

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From 0-32K in one year: How Loïc Le Meur growth hacks email

Growing a valuable email list with high ROI is a patient process. But, let’s be honest, most of us...

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5 psychological hacks to make your email marketing more effective

We, people, often use shortcuts to make our decisions. Many times, we rely on how we ‘feel’...

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Email innovations for the next 5 years: A research report

In March 2017, Mailjet commissioned a new piece of research to understand the views of...

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Latest US data protection news: What does it mean for you?

Here we are again. Every once in a while, data protection makes the headlines, creating a ripple of panic in the marketing...

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Infographic: Curiosity killed the marketer (and their subject lines)

Mailjet infographic shows, test centre reveals hesitance among UK consumers around confidential content compared to other European audiences.

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7 steps to turn email subscribers into paying customers

We all know the money is in the email list. But believe it or not, most marketers do a very bad...

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From 0-32K in one year: Loïc Le Meur’s entrepreneurial email journey Pt. 1

If you follow the Mailjet blog regularly, you’re probably well aware of the importance of building...

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Stocksy United's 7 tips for crafting standout marketing emails

We know mastering the art of crafting visually powerful emails can sometimes be a daunting...

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How to test your email campaigns for different KPIs

In our almighty A/B Testing Beginner’s Guide for Email Marketing, we told you that knowing...

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Empower the secret weapons of email with A/B testing

In the crazy world of marketing, we are bombarded by buzzwords on a daily basis. Whether it be our long-term favorite...

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