Adapt your email tracking to evolving privacy rules

Anonymous Tracking

Preserve the campaign insights you rely on while adapting to evolving email privacy requirements. Anonymous Tracking lets you continue measuring aggregated opens and clicks without linking that engagement data back to individual recipients — so you keep the analytics that matter for optimizing performance, while giving your audience greater privacy. Available now for Starter plans […]

Preserve the campaign insights you rely on while adapting to evolving email privacy requirements. Anonymous Tracking lets you continue measuring aggregated opens and clicks without linking that engagement data back to individual recipients — so you keep the analytics that matter for optimizing performance, while giving your audience greater privacy. Available now for Starter plans and above.

Learn more about Privacy-First Tracking