Mailjet vs Mailchimp

Ditch Mailchimp’s per-contact pricing. Pay for sends that land.

Unlike Mailchimp, Mailjet pricing is built around email volume, not audience size. On the Essential plan upwards, you can grow your audience without paying per contact, so pricing stays predictable as your business scales.

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Why teams switch from Mailchimp to Mailjet

Mailjet offers a simpler way to scale email by aligning pricing with sending volume, cross-team collaboration, and deliverability expertise.

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Pricing driven by sends

Costs scale with email volume, not audience size. Pricing is more predictable and you aren’t penalized for growing your audience.

Team-ready platform

Built for devs and loved by marketers. Marketing and transactional emails are handled in one platform that’s built for collaboration.

Backed by deliverability experts

Helping every email arrive. Mailjet is designed for deliverability, with Technical Account Managers available for enterprise customers.

Join 100,000+ customers around the world who trust Mailjet

Mailjet vs Mailchimp: Compare pricing, limits, and features

Compare how Mailjet and Mailchimp differ on pricing structure, usage limits, and core capabilities, so you can choose the platform that fits how your team actually sends email.

See All Features

Feature
Mailjet
Mailchimp
Free tier email limit
6,000 emails/month
500 email/month
Free tier contact limit
1,000 contacts
250 contacts
Price at 10,000 emails
$17/mo
$26.50/mo
Pricing model clarity
Email volume (core plans)
Audience size
Marketing + transactional in one platform
Transactional email included (no add-on)
Real-time collaboration
Developer API + SMTP relay (transactional)
Chosen and loved by thousands of brands across the world
100+ reviews
250+ reviews
2000+ reviews

Email Marketing Software & Email API

All your emails in one platform

Mailjet brings marketing and transactional email together in one platform, so teams can build, send, and manage email without juggling separate tools.

  • Send campaigns and transactional emails from one place

  • Share templates, analytics, and workflows across teams

  • Track performance and deliverability in a single view

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data security & compliance

Secure, reliable email delivery you can trust

Mailjet meets enterprise security and compliance requirements with audited controls and dependable infrastructure, so teams can switch with confidence.

  • ISO 27001 certified 

  • GDPR compliant

  • SOC 2 audited

  • 99.99% uptime 

Learn More
Mailjet security and data protection dashboard with GDPR compliance, ISO 27001 certification, and made-in-Europe assurance badges

FOR DEVELOPERS

Integrate email in minutes

Integrate Mailjet’s Email API in minutes to send transactional and triggered messages with confidence. Use templating, personalization, and robust event tracking backed by strong deliverability. Clear docs and SDKs help you go from first call to production quickly.

  • Official SDKs (7 languages)

  • Clear, practical API docs

  • Sandbox for safe testing

Learn About the Mailjet API
Mailjet API integration illustration showing code window connected to multiple endpoints for email automation

PREDICTABLE PRICING

Pricing aligned to emails sent

Mailjet pricing is built around sending volume and plan capabilities. As you grow, you move through clear tiers that make costs easier to predict than platforms built around audience size and contact tiers.

  • Free tier available, no credit card required

  • No setup fees

  • Cancel anytime

See Pricing
Statistics from Mailjet that allow for continuous improvement.

Mailchimp has gotten so much more expensive over the years

Picking a mail software is extremely stressful since most companies will charge you an arm and a leg when your list grows. Mailjet is the most value-driven software for medium-sized businesses.
Sahar V, Creative Director Switched from Mailchimp
Read Capterra review

One-stop shop for email

I’ve used both SendGrid and MailChimp in the past, but I have to say Mailjet nails both email drip campaigns and SaaS email send-outs (like Sign-up, Forgot Password) magnificently.
Mats L, CEO & Co-Founder Previous Mailchimp user
Read Capterra review

I’d rather be charged by number of emails that I send out

The software is easy to use and I can prepare a “mailing” fairly quickly with templates that I’ve set up for various types of occasions. The price is very reasonable and the reports are fantastic.
Kenneth A, Managing Partner Previous Mailchimp user
Read Capterra review

COMMON QUESTIONS

Switching From Mailchimp FAQ

You can export audiences and templates from Mailchimp and import them into Mailjet. Set up sending domains and authentication, then recreate segmentation and automation as needed. For transactional email, developers switch code to Mailjet’s API or SMTP relay with minimal disruption.

Mailjet pricing is based on sending volume and the capabilities your team needs. As you grow, choose a plan that matches your usage and feature requirements, making costs easier to predict compared to audience-based pricing models.

Mailjet supports core campaign capabilities like design, segmentation, basic automation, personalization, and A/B testing. For developers, Mailjet offers an Email API, SMTP relay, and templating. Collaboration features help teams work together on campaigns and sends.

Yes. You can import contacts via CSV or API and map fields, including subscription status and custom properties. By bringing over consent-related fields and applying subscription rules correctly, you can maintain audience integrity during the transition.

Yes. Mailjet provides support and onboarding resources to help with setup, authentication, and rollout. You can choose support options that match your migration timeline and complexity.