Relationship building
Send personalized email campaigns your customers want to open
With Mailjet’s Segmentation feature, you can send your customers targeted messages based on their interests, attributes, and behaviors. Increase your revenue and brand engagement by delivering impactful customized communications.
Over 40,000 companies are building great apps and email programs with Mailjet.
Increased personalization
Targeted messages based on contact properties
Ensure that you are sending the right messages to the right customers. Filter your contact list into segments based on subscriber data like location, age, language, and more. Create a segmented campaign with one of Mailjet’s pre-designed email templates or build your own in the Email Editor. Make slight modifications to your filters and send the same campaign to a different segment.
Drive engagement
Tailored messages based on customer behavior
Leverage engagement behavior to determine how to communicate with your customers. Create segments based on your customers’ open, click, or subscription activity within a selected time frame. Target your most active customers with personalized offerings. Use data and create segments to re-engage with your least active subscribers by sending them special offers or promotions.
Take it even further
Dynamic Sections for increased personalization
Send a single campaign that displays different messages depending on who opens it. Save time and work efficiently by using Dynamic Sections to send your recipients targeted messages based on their segment. Preview and test all the different displays before you press send.
Learn and grow
Smarter segments with ongoing insights
Start simple: send campaigns to small segments using one filter. As you learn how customers respond, add filters and grow your audience. With each send, gain deeper insights and build smarter, more advanced segmentation. Level up your strategy by applying segments in Mailjet’s easy to use automation builder to create evolving, more targeted workflows.
