Research reports

Inbox Insights 2023

A global perspective on email benchmarks, trends, and opportunities

What's inside

In this report, you will find:

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    Insights from a survey of more than 3,200 email senders around the world.

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    Email’s top contributions to business success and the factors that prevent senders from achieving more.

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    The most common email metrics and some often-overlooked strategies for measuring the channel’s impact.

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    An exploration of email teams, including their biggest challenges and production processes.

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    The most popular advanced tactics for email programs in 2023.

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    How senders maintain list hygiene and avoid invalid email contacts.

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    How marketers are using email personalization, and how it correlates with success.

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Inbox Insights 2023

Where will you take email next?

Every day, billions of emails fly around the world, landing in inboxes (and let’s be real, spam folders too). But how much do we really know about the people, processes, and strategies behind those email messages? Sinch Mailjet surveyed thousands of email senders around the world to get some answers.

“Inbox Insights 2023” dives into the results to reveal the current state of the most indispensable communication channel on the planet. Find out how your brand’s approach to email strategy, production, and measurement compares to everyone else. Then, discover opportunities that will take your email program to new heights.

You’ll also find statistics for key regions and industries as well as valuable advice from email experts. Get your free copy of this report and start exploring the insights now.

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