Research reports
Special report: Email in an evolving economy
Insights and opinions on facing a global recession
What's inside
In this free report, you will find:
Survey results from more than 1,300 email senders around the world.
Economic factors that are most likely to affect business results.
Opinions on the top communication channels for ROI in a recession.
Insights on 2023 marketing budgets and strategies.
Marketing and communication priorities of the most successful senders.
The email marketing practices senders say provide the biggest impact.
Opportunities for success during an economic downturn.
Download the report:



Email in an evolving economy
How do email senders feel about the challenges ahead?
As the global economy takes a turn for the worse, it will affect nearly everyone...email marketers included. Tough times look increasingly likely in the year ahead. So, how should your digital communication strategy adjust to the changes?
We surveyed email senders of all kinds to find out what’s concerning them, where they plan to invest their time and efforts, and what could get cut from their communication strategies in the next year. The results paint a picture of how organizations large and small use email and other channels to keep their businesses moving – even as the global economy slows down.
Get your free copy to explore the research and analysis today. Download “Email in an evolving economy” and use it to help your team develop a plan for making the most of what’s next.
Get our news and tips every week

Email marketing: The basics marketers should know
When you’re just starting out with email marketing, it can seem like there’s a never-ending checklist of to-dos...
Read more

BigTranslation
Email plays an important role at BigTranslation as it is not only a tool for marketing, but also a key component of their product offering...
Read more

Email marketing for the travel and tourism industry
Ask anyone about their interests, and most people will probably mention travelling. There are so many...
Read more