EBOOKS

Email is the new Black [Friday]

How B2C marketers use the inbox for holiday promotions

WHAT’S INSIDE?

In this ebook, you will find:

  • Check

    Survey results revealing how B2C email marketers approach Black Friday and Cyber Monday.

  • Check

    Insights into typical Black Friday email frequency.

  • Check

    Top tactics for Black Friday email strategies.

  • Check

    Habits of marketers who see a significant ROI from Black Friday emails.

  • Check

    Quick tips for successful holiday email marketing.

Email is the new Black [Friday]
Email is the new Black [Friday]
Email is the new Black [Friday]

Email is the new Black [Friday]

Are you maximizing your Black Friday email marketing?

Black Friday and Cyber Monday represent a crazy time of year for B2C email marketers. Brands are competing for the attention of consumers both in and outside of the email inbox. Is your holiday email marketing plan hitting the mark?

In this exclusive survey conducted in partnership with Ascend2, Pathwire examines the email sending cadences, most-used email tactics, and best practices for a successful holiday season. Find out what’s typical for brands, businesses, and industries like yours. 

Use this report as a guide to generate ideas and build a better plan for Black Friday and Cyber Monday. Get your free copy of Email is the new Black [Friday] now.

Email icon

Get our news and tips every week

Keep me posted! Send me the newsletter – I expressly agree to receive the newsletter and know that I can easily unsubscribe at any time.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Hermes and Hera in front of the showroom

[Guide] Email marketing for ecommerce

Ecommerce is growing at an astronomical rate. In 2017, global e-commerce was responsible for $2.3...

Read more

PetrolPrices.com Thumbnail

PetrolPrices.com

PetrolPrices.com is a service that enables their members to save money on their fuel. Members can subscribe to their site to receive alerts of where the cheapest petrol is in their area...

Read more

Hermes is guarding a mailbox from incoming emails

Landing in the inbox: Email marketing deliverability basics

There’s nothing we hate more than seeing great email go to waste. Currently, one in every six messages sent worldwide fails to land in the inbox...

Read more

It's never been easier to build connected experiences. Start sending with Mailjet today.Get started on your path
CTA icon