When you’re just starting out with email marketing, it can seem like there’s a never-ending checklist of to-dos. Building your contact list, planning your strategy and learning from your results… There’s just too much to think about.
Don’t fret though, we’re here to get you started without breaking a sweat. This guide’s going to cover the ins-and-outs, the A to Z of all the essentials. Hang tight as we take you through how to define your goals, use social media to bolster your email strategy, implement a referral campaign, design for success, create and use campaign benchmarks, and much more.
At Mailjet, we want to help you make 2017 the year of email, the year in which you move away from amateur emailing and benefit from a purely professional email marketing strategy. Ready to kick-start your email strategy? Read on!
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