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The Mailjet team

The team at Mailjet by Pathwire

Latest stories by The Mailjet team

Gods putting mail in blue mailbox

What is IP reputation and are there ways to improve it?

You know the old expression, “you’re only as good as your word”? In today’s complex marketing climate, Internet Service Providers (ISPs) judge your trustworthiness as harshly...

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All you need to know about transactional email

Whether you're a small business, a non-profit, or a fast-growing startup, transactional emails play a critical role in shaping your customers' experience and perception. All you...

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The 7 best templates for a successful transactional email strategy

In transactional and marketing emails, information hierarchy is crucial. The information it contains is paramount to your audience, whether your email is an alert, notification, or...

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Pathwire

We stand with the AAPI community

The rising violence against our Asian-American/Pacific Islander (AAPI) community is a painful and urgent reminder that we must unite against racism in...

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7 referral marketing strategies to boost sales in 2021

It’s hard to beat the effectiveness of a happy customer referring you to a colleague, friend, or family member...

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7 unique ways Instagram and email marketing work together

When it comes to marketing, email is perceived as an old-school marketing tactic while...

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Force for change: It’s time to speak out

There are moments when it becomes necessary to speak out and come together as a force for...

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Hermes and Hera with boxes and sparkling stars

Omnichannel marketing: How to enhance your strategy with email marketing

Let’s do a quick activity. Try to remember all the times you’ve used the internet today. Every...

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Hermes and Hera in front of the showroom

5 ways retail brands can amp up their marketing in 2019

The internet has been transforming the retail world by continuously coming up with new ways...

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Can email marketing still drive high engagement?

Lately, some businesses have been navigating the same questions when it comes to their

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Hera and Hermes in front of colored charcoal

Lessons from nonprofits: How to use email to drive revenue

We collected some of our favorite nonprofit marketing techniques and looked at how they applied to other industries and organizations...

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Embrace Mailjet’s new multi-channel experience with SMS API

Well, fellow API enthusiasts, we just launched something new that should get your attention....

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