Do I need a dedicated IP?

While a big number of clients are happy with our shared IPs, some large senders prefer to benefit from a dedicated IP. The reputation of this fresh IP address will be as good or as bad as your sending practices warrant. This means slightly more responsibility than a shared IP address, so you’ll want to make sure you’ve read up on your deliverability best practices and CAN-SPAM law, and of course GDPR.
Note that a dedicated IP is included upon request with our 150000 emails/month plan and above, after approval of our deliverability team. Additional IPs can be purchased at an extra cost.